A HAMPSHIRE pig farmer has a new corporate identity thanks to a south coast marketing agency.
Droxford and Fareham based family-owned Simon Martin Farms sells premium free-range sausages, hams and bacon made from its rare breed Gloucester Old Spot pigs, reared on the South Downs. The business was given a fresh look by Dorset design agency Clockworx, which put together a brand logo with a corporate colours, a website, packaging wraps and sleeves.
Senior designer, Emma Kitchener said: "The green and cream colours were selected to create a fresh, clean and natural look, which underlined the business' ethos, with rare breeds being its unique selling point."
Sam Martin of Simon Martin Farms said: "The UK-wide sales of organic produce is increasing and is worth £1.6bn annually. We wanted to ensure that our business was responding to this trend and having a distinctive presence in the market place helps us to achieve our growth objectives."
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