HAMPSHIRE communications agency Carswell Gould has been appointed by the new Solent region radio station Original 106fm.

The station, which launches later this year to compete with established FM regional rivals like Ocean, Power, Wave, The Saint and BBC Radio Solent, will play a range of music to listeners across the Solent region.

Gill Gould, managing director of Carswell Gould, said: "It is a hugely exciting project the station is really going to make a positive impact on the region, and we are very proud to be a part of it."

Original 106fm managing director Renata Hayward said: "Obviously this is a critical time for us in setting up, and Carswell Gould's services will be of enormous help."