THE LAUNCH of new luxury voyages from Southampton has driven busiest booking day in a decade for a cruise line.

Cunard’s Summer at Sea voyages on board Queen Elizabeth, are setting sail from Southampton between July and October 2021.

They comprise of scenic cruises along the UK coastline and voyages that include ports of call around Britain or those that "simply sail to wherever the sun shines brightest".

The launch has now driven the busiest booking day in the UK for a decade according to the cruise line, with Cunard president, Simon Palethorpe saying guests are showing that their desire to travel with Cunard is "stronger than ever".

He added: “This record-breaking day follows a phenomenal response to our Centenary World Voyages, on board Queen Mary 2 and Queen Victoria in 2023, which went on sale a few weeks ago.

"“We are delighted by this response from guests and particular thanks to all of our agent partners for their continued work supporting guest bookings. We’re really looking forward to welcoming guests back on board this summer."

Cunard’s Summer at Sea voyages comprise of ten British Isles Voyages and three Sun Voyages lasting between three and twelve nights.