ALVIN Stardust is a man of many disguises.
He started off life as Bernard Jewry when he was born in London 62 years ago.
But he has spent most of his life hearing adoring fans shout his showbiz name, Alvin, when he walks down the street.
Back in the 1960s he changed it by deed poll when his music career was really beginning to take off.
The name Shane Fenton was suggested to him because he idolised Albert Shane, who had written material for Gene Vincent, and Fenton was the name of a garage near his home in Mansfield.
Then he had a string of hits in the US under the name Jojo Ellis.
So you would have thought that Alvin would get quite confused when people shout his name in the street.
"It was quite strange when even my mum asked if she could call me Alvin," he said.
Alvin Stardust had a glittering career as a rock icon in the 60s and 70s, having a number one hit with Jealous Mind in 1974.
And he still hasn't faded from the limelight, as this year he embarks on his second national tour of his Christmas show, Rockin' Around the Christmas Tree, arriving at the Chichester Theatre tonight.
The 24-date tour sees Alvin swapping his signature black leather jacket for a red Santa suit and encouraging audiences, which are made up of loyal fans and families, to sing along to festive tunes such as Santa Baby and Winter Wonderland.
"I don't think I'll get bored with Christmas even after all this touring. My wife Julie and I have rented a small house in Hull to stay in over Christmas. We have a four-year-old daughter, Millie, and we're going to decorate it all up for her like a grotto. She calls it the Christmas house," says Alvin.
You would imagine most rock idols' perfect Christmas would be spent at wild parties drinking, but Alvin says: "I've already had my perfect Christmas. It was last year when Millie was three and she was so excited. She left a carrot out for Rudolph and put a star on the tree. It was perfect."
Alvin Stardust's Rockin' Around the Christmas Tree is at the Chichester Theatre tonight. Tickets, priced from £10, are available from the box office on 01243 781312.
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